Sigma

Context

We supported Sigma Agro in a comprehensive brand transformation to strengthen its positioning in the agribusiness market.

Strategy

We defined its new narrative and brand claim, updated its visual and messaging guidelines, and developed the creativity and full production of three campaigns: corporate, digital and AAPRESID.

Results

It included concept, key visuals, audiovisual and graphic pieces, and social-media content, consolidating a more solid, consistent identity.